Creative workshop: Me! Brand in the team! (EN)

Description

Discovering personal brands as unique within the business team. Guided workshop in the form of coaching.  

You will get individual practical steps to build a personal brand of the trader and procedures for its subsequent development. The output is the identification of the trader's personal brand, the setting of a complete strategy and instructive steps for use in real trading practice.

Goals

• Identifying the merchant's personal brand
• Setting up a complete strategy
• Obtaining instructive steps for use in practice in trading 

Target

Contents

• Definition of yourself
• Personal brand strategy
• Personal brand communication
• Personal brand communication vs. the company I work for
• Communication channels
• Content of communication
• Effective use of personal branding
• How to further develop and take care of your personal brand 

Study Materials